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Director Strategic Marketing - Milpitas, CA

Date: Jan 8, 2019

Location: Milpitas, CA, US

Company: Micron


Req. ID: 129544 


Micron Technology’s vision is to transform how the world uses information to enrich life and our commitment to people, innovation, tenacity, collaboration, and customer focus allows us to fulfill our mission to be a global leader in memory and storage solutions. This means conducting business with integrity, accountability, and professionalism while supporting our global community.

As the Director of Strategic Marketing, you will report to the Vice President of Marketing for the Compute and Networking Business Unit (CNBU). Our CNBU Strategic Marketing team leads three key disciplines and associated activities for Micron’s Compute and Networking Business Unit. 


  • Generates market intelligence, identifies opportunities and enables solutions
  • Develops and leverages key ecosystem partnerships
  • Communicates the value proposition of CNBU internally and externally


As the leader of this team, you must demonstrate excellent business, strategy, and communications skills.  He or She will be responsible for working with executives to summarize business results, determine targets, and identify & validate market trends. The team will work collaboratively with CNBU market segment, pricing and product-management teams, other Business Units as appropriate, Corporate Strategy and Business Development, and Executive Staff. The Strategic Marketing team also takes the lead in interfacing with key ecosystem partners to develop mutually beneficial business and strategic relationships. Operating at the center of the CNBU Marketing team, the leader must have extraordinary communication skills.


The Director of Strategic Marketing has the following responsibilities within CNBU:


Ecosystem Enablement
Driving engagements with key ecosystem partners responsible for most of the revenue created through end customers. This includes major Client & Server platform provides as well as IP companies and ASIC developers. With China becoming a significant player in our industry, a special focus is directed at the local ecosystem.


Market Intelligence
Providing market research based on external inputs and extensive market modelling reflecting the major products and target markets for CNBU. Provide updates on news relevant for CNBU, highlighting the potential business impact and ideally recommend actions leveraging the changing environment.  


Focused on communicating the value CNBU brings to the market. Providing thought leadership throughout the relevant industries and applications. Positioning CNBU as Trusted Advisor and preferred memory consultant to our customers, partners and other ecosystem players. Next to target account based marketing the Director Strategic Marketing is expected to accelerate the Social Media presence for CNBU.  Works seamlessly with corporate communications teams.


People Management
Demonstrate strong people leadership skills and ability to create an environment that demonstrates Micron’s Values (People, Innovation, Tenacity, Collaboration, and Customer Focus). Able to effectively coach managers and be transparent for all TMs in the organization this position supports while maintaining a cohesive teamwork environment.



  • Intimate understanding of the DRAM market and the target applications within the Cloud, Enterprise, Graphics, Networking and Client segments
  • Excellent communication skills – for internal, external, and executive audiences
  • Demonstrated ability to think creatively and innovatively
  • Professional judgment, discretion, and critical thinking that comes from considerable experience in the field
  • Analytical skills to forecast and identify trends and challenges
  • Familiarity with the latest trends & technologies
  • Experience managing a global team of direct reports
  • Strong Leadership/People manager skills


This function requires


  • BS or MS degree preferred in engineering, computer science or similar subject
  • 10 years of work experience in the semiconductor industry
  • Leadership experience


About Us


As the leader in innovative memory solutions, Micron is helping the world make sense of data by delivering technology that is transforming how the world uses information. Through our global brands — Micron, Crucial and Ballistix — we offer the industry’s broadest portfolio. We are the only company manufacturing today’s major memory and storage technologies: DRAM, NAND, NOR and 3D XPoint™ memory. Our solutions are purpose built to leverage the value of data to unlock financial insights, accelerate scientific breakthroughs and enhance communication around the world.


Micron Benefits


Employee Rewards Program, Healthcare, Paid time off (Combined Sick and Vacation Time), Retirement savings plans, Paid maternity/paternity leave, Employee Assistance Program, Professional development training, Workplace wellness programs, Micron Health Clinic (Boise only), Fitness Center / Activity rooms (Boise only), Tuition Reimbursement, Micron Corporate Discounts, Casual Dress attire.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

For US Sites Only: To request assistance with the application process and/or for reasonable accommodations, please contact Micron’s Human Resources Department at 1-800-336-8918 or 208-368-4748 and/or submit: Job Information Request Form to:

Keywords:  Milpitas || California (US-CA) || United States (US) || CNBU (Compute & Networking Business Unit) || Experienced || Regular || Marketing || #LI-MP1 ||

Nearest Major Market: San Jose
Nearest Secondary Market: Palo Alto

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