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Date: Sep 22, 2017

Location: Boise, ID, US

Company: Micron

 

Req. ID: 94162 

CNBU Communications Lead

Business Unit Communications

Global Communication and Marketing

 

Job Description

 

As part of the Global Communication and Marketing (GCM) Team, the CNBU Communication Lead is responsible for managing all CNBU (Compute and Networking) communications, in close partnership with the CNBU Marketing and GCM teams. In addition to developing a communications strategy for CNBU, the communications lead will also have responsibility for building and promoting company-wide narratives, aligned to Micron’s content strategy and business objectives. The CNBU Communication Lead will be responsible for the flawless execution of the communication strategy and content marketing plan, in close partnership with the GCM team and key stakeholders such as PR, branding, legal, IR, HR, etc.

 

Responsibilities:

  • Partner with CNBU Marketing to develop the communication strategy and plan that:
    • Integrates communications across all external influencers, such as AR/PR/IR (in partnership with IR) and internal stakeholders (leaders, team members).
    • Supports business strategy and priorities and marketing activities (product intro and announcements, go to market activities, etc.)
    • Adjusts and respond to industry changes/news, competitive threats, crisis, M&A.
    • Includes thought leadership and tee-up future outlook and opportunities for Micron, while also balancing the reality of today’s business
  • Partner with CNBU Marketing to ensure communication strategy aligns with business priorities and the marketing strategy/plan
  • Define and prioritize Micron’s key corporate narratives that drive thought leadership and increased brand awareness, including:
    • Production of impactful content that meets objectives of prioritized narratives
    • Development of promotional strategy which identifies key channels for narratives, such as paid/earned media and social media
  • Liaison to rest of GCM (strategy and execution, workflows, processes)
  • Align BU messaging with audience needs and the broader Micron message
  • Contribute to cross-Micron communication strategy

 

Education Required:

  • MBA, Bachelors Degree or equivalent experience in:
    • Communications, marketing, PR or related fields.

       

 Experience Required

  • 10 years experience in Global Corporate Communication or related marketing functions

 

Qualifications:

  • Marketing and/or communication disciplines – Demonstrated success in the development of communication strategy or content marketing and execution of new product launches, industry partnerships, business initiatives, etc.
  • Self-starter with ability to think strategically and deploy tactically, able to “connect the dots” across the business
  • Proven ability to influence professionals and senior leaders and to navigate complex and political landscapes
  • A proven ability to partner with global stakeholders and other functions in a highly matrixed organization
  • Strong desire to drive improvement and not settle for status quo
  • Excellent organizational and communication skills
  • A background in project and program management
  • Strong results-oriented approach
  • Ability to work well under pressure in a fast-paced environment
  • Knowledge of IT and semiconductor industry is a plus


We recruit, hire, train, promote, discipline and provide other conditions of employment without regard to a person's race, color, religion, sex, age, national origin, disability, sexual orientation, gender identity and expression, pregnancy, veteran’s status, or other classifications protected under law.  This includes providing reasonable accommodation for team members' disabilities or religious beliefs and practices.


Each manager, supervisor and team member is responsible for carrying out this policy. The EEO Administrator in Human Resources is responsible for administration of this policy. The administrator will monitor compliance and is available to answer any questions on EEO matters.


To request assistance with the application process, please contact Micron’s Human Resources Department at 1-800-336-8918 (or 208-368-4748).


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